Category: advertising

The Problem with Marketing Agencies

Published by shamir on December 17, 2017

I spent most of my career working in marketing agencies, and though I can’t speak for all of them, I can confidently say that all the agencies (both large and small) I’ve worked at fell into similar traps, which if they don’t address – will lead to their ultimate demise; Trap #1:…

Why Pepsi’s Kendall Jenner Ad Was So Bad, It Was F*cking Brilliant

Why Pepsi’s Kendall Jenner Ad Was So Bad, It Was F*cking Brilliant

Published by shamir on May 1, 2017

A lot has been said about Pepsi’s Kendall Jenner ad, featuring a Black Lives Matter-esque group of demonstrators and some (incidentally) white police officers. It’s pretty clear this ad disturbed a lot of people, and for good reason – it gets a lot of things wrong on a lot of different…